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Install on Shopify

The Pay4Feedback Shopify app installs the widget via Shopify's Theme App Extension mechanism. After install, merchants enable the embed under their theme editor's App embeds section and paste their tenant ID, widget API key, and campaign ID — no code, no GTM.

Status

The Shopify app is in late development. Once it's listed on the Shopify App Store this page will be updated with a direct install link. In the meantime, contact sales@pay4feedback.com for early access via a development install.

What you get​

  • One-click install from the Shopify App Store.
  • App embed under Online Store → Themes → Customize → App embeds. No theme editing.
  • Customer auto-identify — pass the Shopify customer ID, order count, and total spent to feedback responses for correlation.
  • Post-purchase trigger — open the widget automatically on the order-status page after a successful checkout. Combines well with manual trigger so the widget doesn't pop up elsewhere.

What you'll fill in​

After enabling the app embed:

FieldWhere to find it
Tenant IDPay4Feedback dashboard → Settings → General
Widget API keyPay4Feedback dashboard → Settings → Widget API Keys (one-time reveal — copy immediately)
Campaign IDThe campaign you want to run on this storefront
Base URLLeave the default unless you self-host
Trigger"After 10 seconds on page" is a good default

Two optional checkboxes:

  • Open widget on order status page — combine with the Manual trigger for purchase-only feedback.
  • Auto-identify customers — pass the Shopify customer ID. Add a separate Include email checkbox if you have legitimate basis under GDPR.

Why the Shopify app exists​

Shopify merchants don't have raw HTML access to most pages, and GTM injection only works on the storefront's <head> — not on the checkout or order-status pages, which are the highest-conversion moments for feedback.

The Theme App Extension model lets us inject into those moments without merchants having to touch a single line of Liquid.

Roadmap​

  • v2 — server-side webhooks. Merchants will be able to opt into automatic feedback requests after orders/create events without combining trigger flags by hand.
  • v3 — Shopify Flow integration. Trigger feedback campaigns from Shopify Flow nodes ("After a customer's third order, ask for feedback").